The True Group, which consists of True Yoga, True Fitness and Bikram Original Hot Yoga, has signed media darling, Denise Keller, as their new 2011 Brand Ambassador.

As quoted by Denise, "I've been practicing yoga since I was 15 years old and it has played an important role in my life. My work schedule can get pretty drawn out at times, hence practicing yoga everyday allows for mental calmness and clarity, as well as physical discipline which I need to keep my health in check. It also is the main channel for deeper meditation, where I can experience my inner bliss."

Click here to read the media statement